Segregated into urban and rural markets, the Indian consumer segment attracts worldwide marketers. Spending is anticipated to more than double by 2025, with the consumers partitioned into middle, affluent and economically disadvantaged classes. With high consumer confidence for 10 consecutive quarters, India remained the leader among all countries in the global consumer confidence index.

This is the reason why global conglomerates view India as one of the key markets in terms of growth. Increasing disposable income and a favourable population composition have seen annual estimated growth to be between 6.7 to 7.1 per cent during FY 2015-25.

The demand for fresh manpower is expected to be high in the coming years owing to the diversified formats in this industry.